Who you reach
Rampage’s verified audiences, Mayhem’s own channels and Ernie’s executive network — each reported separately, never summed as one reach number.

Mayhem Motor Club / Media sponsorships & brand partnerships
One partnership can put your brand across personalities, original shows, social content, livestreams, YouTube, automotive builds and real-world experiences.
Followers, views, impressions and livestream viewers are reported separately — never added together as one reach number.
The media ecosystem
Rampage’s personal audience and Mayhem’s own channels are reported separately. Listed channels are the distribution network a partnership can use; contracts name the specific accounts, placements and dates.
In 60 seconds
Rampage’s verified audiences, Mayhem’s own channels and Ernie’s executive network — each reported separately, never summed as one reach number.
Original shows, livestreams, social, YouTube, short-form, community email and real-world events.
Monthly placements you model yourself in the calculator below — every placement is a potential touchpoint.
Published content plus an edited, reusable asset library your team keeps working with.
A planning estimate of distribution value at the sponsorship CPM you choose.
Delivered inventory, platform-reported results and tracked campaign links — no guaranteed outcomes.
Your brand doesn’t get one post
A single campaign idea can become an episode segment, a livestream moment, a set of vertical clips, a Story run, an email placement and advertising edits — each one another audience touchpoint. Here is the network it can run on.
Feed posts & Reels
@rampagejackson
≈ 2,600,000 followersVerified: 2026-10-26
Verified account. Feed/Reel views, likes and comments are not publicly readable; Instagram Insights require the account owner.
Story sets
@rampagejackson
≈ 2,600,000 followersVerified: 2026-10-26
Story impressions are only visible inside Instagram Insights.
Livestream integrations
@rampagejackson
≈ 360,700 followersVerified: 2026-10-25
Concurrent viewers, peak viewers and watch hours are not published by Kick; first-party analytics pending.
Long-form integrations
@RampageJackson
≈ 62,400 subscribersVerified: 2026-10-26
Lifetime average: 11,393,397 total views across 89 videos. A channel-wide average, not a forecast for one sponsored episode.
Short-form videos
@rampagejackson
≈ 1,200,000 followersVerified: 2026-10-26
619 videos published. Per-video views, likes and comments are not readable without the account owner.
Page posts
@rampage4real
≈ 2,500,000 followersVerified: 2026-10-26
Verified page. Post reach and engagement require Page Insights.
Video & live
c/RampageJackson
≈ 21,300 followersVerified: 2026-10-26
Verified channel. Views per video are not published.
Club channel
Launching with the club
Analytics pending verification
Channel not yet launched. No audience is claimed.
Long-form episodes
Launching with the club
Analytics pending verification
Channel not yet launched. No audience is claimed.
Reels, Shorts, TikTok
Launching with the club
Analytics pending verification
Channel not yet launched. No audience is claimed.
Mayhem live programming
Launching with the club
Analytics pending verification
Programming in development. No audience is claimed.
Club newsletter
List building
Analytics pending verification
List is being built. No subscriber count is claimed.
Car shows, drift & track content
2027 calendar (proposed)
Analytics pending verification
Event activations are separately scoped. Dates, venues and attendance are not confirmed.
Automotive & business storytelling
@ernie_motivation
Analytics pending verification
Analytics pending verification — Instagram blocks automated reads of this profile.
Executive & CMO perspective
in/emanansala
≈ 7,638 followersVerified: 2026-10-26
Followers shown on the public profile. Post impressions require the account owner.
Event activations, car shows, SEMA-style coverage, races, meetups, build reveals and creator collaborations are separately scoped. Personal-account placements and likeness use require written talent approval.
Sponsor engagement calculator
Don’t just look at follower counts. Model the potential distribution, engagement and media value of your Mayhem partnership. Every figure is a planning estimate based on the assumptions you choose.
Step 1
Toggle the channels your brand should appear on. Each channel shows the audience figure we could verify, with its date. Followers are never added together as unique reach.
Verified account. Feed/Reel views, likes and comments are not publicly readable; Instagram Insights require the account owner.
Story impressions are only visible inside Instagram Insights.
Concurrent viewers, peak viewers and watch hours are not published by Kick; first-party analytics pending.
Lifetime average: 11,393,397 total views across 89 videos. A channel-wide average, not a forecast for one sponsored episode.
619 videos published. Per-video views, likes and comments are not readable without the account owner.
Verified page. Post reach and engagement require Page Insights.
Verified channel. Views per video are not published.
Analytics pending verification — Instagram blocks automated reads of this profile.
Followers shown on the public profile. Post impressions require the account owner.
Channel not yet launched. No audience is claimed.
Channel not yet launched. No audience is claimed.
Channel not yet launched. No audience is claimed.
Programming in development. No audience is claimed.
List is being built. No subscriber count is claimed.
Event activations are separately scoped. Dates, venues and attendance are not confirmed.
Step 2
Set how often each placement runs each month. Every placement is one potential audience touchpoint.
Step 3
Views are editable assumptions, not guarantees. Where a platform does not publish a figure, the field starts at zero and is labelled pending — enter a number only when you have first-party data.
Step 4
Qualified sponsored views ÷ 1,000 × your sponsorship CPM. Pick a planning scenario or move the slider.
Estimated views = average views × number of placements. Estimated engagements = estimated views × engagement rate, using the view-based denominator. Where a follower-based denominator is used instead, it is (average likes + comments) ÷ followers × 100. Estimated distribution value = estimated qualified sponsored views ÷ 1,000 × selected sponsorship CPM. Follower counts are platform-displayed figures read on the dates shown; they are not unique people and are never summed as total reach. Livestream viewer figures are concurrent-audience estimates, not impressions. Every number on this page is a planning estimate based on the assumptions you selected — not a guarantee of reach, engagement, sales or return on ad spend.
Scope
Talent, production, licensing and events are separate sources of value. They are not rolled into the distribution number above.
Planning estimate based on selected assumptions. Talent placements, likeness use and personal-account posting remain subject to written approval.
The value stack
Distribution across contracted Mayhem channels and approved talent channels.
Personality-led integrations and approved Rampage participation.
Professional filming, editing, graphics and storytelling.
A growing collection of sponsor-integrated assets.
Approved rights allowing the sponsor to reuse selected content.
Approved edits that can potentially become advertising creative.
Real-time audience interaction and brand integration.
Brand participation inside automotive entertainment instead of interruptive advertising.
Talent, production, editing, creative development, licensing, reusable advertising assets, strategy, livestream integrations and event opportunities are separate sources of value. They are not rolled into the distribution number in the calculator.
Content multiplication
Input
Filmed once, with the sponsor present in the story rather than bolted on afterwards.
1 long-form YouTube episode
3–5 short clips
Instagram Reels
YouTube Shorts
Stories
Livestream conversation
Sponsor advertising edits
Behind-the-scenes content
Event & social amplification
One idea. Multiple assets. Multiple channels. Multiple audience touchpoints. Included quantities depend on the contracted tier and the approved statement of work.
Partnership levels
Outcomes first. Investment after. Each level is a term with a defined scope, not a bundle of unspecified posts.
01 / Ignition
Enter the ecosystem.
For brands establishing a presence and testing the audience and content relationship.
02 / Acceleration
Become part of the programming.
Recurring brand visibility inside the programming, not a one-off post.
03 / Title Partner
Own a meaningful piece of the Mayhem story.
Presenting association with an agreed series, deeper integration and expanded rights.
Proposed asks, not verified celebrity rate-card prices. Talent compensation, personal posting, likeness rights, inventory and production capacity must be confirmed before a binding offer.
Partner delivery
According to contracted scope, your marketing team walks away with an ongoing media library — not a post that disappears in 24 hours.
Deliverables are defined in the statement of work. Rights and expiration dates are documented with every asset handed over.
Measurement
Every contracted placement, with the publishing account and the date it ran.
Views, watch time, impressions and engagement with the measurement window stated.
Approved campaign links, tracked traffic and conversion events where implemented.
No guaranteed reach, engagement, sales or ROAS. No follower totals presented as unique people.
Follower and subscriber counts are the figures each platform displayed on the dates shown in the channel cards, read from the public channel pages. Where a platform does not publish a figure — Instagram Reel views, Kick concurrent viewers, per-video TikTok views — the field is marked analytics pending verification and stays at zero until the account owner supplies first-party data. Method definitions and benchmarks are documented in the full sponsorship proposal.
Open the full sponsorship proposalNext step
Your brand can live inside the shows, streams, builds, conversations and content the audience actually chooses to watch.