Mayhem Motor Club Supra livery concept at the track

Mayhem Motor Club / Full Contact Motor Club

Put your brand
inside the action.

Partner with Rampage Jackson and Mayhem Motor Club through original shows, live entertainment, automotive culture, and content your marketing team can put to work.

Build your partnership

01 / Why Rampage & Mayhem

Personality. Horsepower. Commercial purpose.

Photograph of Rampage Jackson laughing in front of an American flag backdrop — Photograph of Rampage Jackson.

Quinton “Rampage” Jackson.

A personality-led partnership built around challenges, builders, drivers and gamers. Mayhem Agency connects the creative opportunity to the sponsor’s commercial plan.

For automotive, aftermarket, tools, gaming, lifestyle, apparel, beverage and related brands. Participation, endorsement and personal-channel commitments require written talent agreement.

02 / Audience snapshot

Evidence before exposure.

Kick / @rampagejackson

Approximately 360.7K

RampageJackson’s Kick channel displayed approximately 360.7K followers when checked October 25, 2026. A rounded platform count—not unique reach or guaranteed sponsor exposure.

Analytics verification pending for concurrent viewers, peak viewers and watch hours. The brief’s exact Streams Charts figures could not be refreshed.

Open RampageJackson on Kick

Instagram / @rampagejackson

Approximately 2.6M

The verified @rampagejackson account displayed approximately 2.6M followers when checked October 26, 2026. A rounded platform count — not unique reach or guaranteed sponsor exposure. First-party Instagram Insights, engagement samples and audience reporting remain pending.

Open @rampagejackson

Ownership & denominators

Reach is not additive.

Rampage’s personal audience is not Mayhem-owned reach. Followers are not unique reach; concurrent viewers and watch hours are not impressions. JAXXON inventory is excluded without a separate agreement.

Kick follower count checked October 25, 2026; deeper analytics verification pending. Verify channel-level reporting windows, sample sizes and audience information before publication or contracting.

03 / Programming in development

Four worlds. One Mayhem.

Proposed programming

Rampage vs. Everybody

Rampage challenges everybody in the automotive space — drag racing, drifting, rally racing, off-road racing and more.

Proposed programming

Built Different

The Mayhem crew. Different people, different interests, one garage — car culture as the only ethnicity that matters.

Proposed programming

Full Contact Live

The Mayhem Production event series. New events launch live — streamed and run online through gaming.

Proposed programming

Controller to Cockpit

From the virtual racing line to coached, closed-course driving.

Planned network cadence—not inventory dedicated to each sponsor. YouTube Live is additional proposed programming. Builds, installations, behind-the-scenes stories, community features and event recaps offer further opportunities. Events, venues, guests, HOTPIT and talent commitments are unconfirmed.

04 / Commercial value

Four sources of value.

Distribution

Verified exposure on specific contracted channels.

Talent

Approved participation, personality and endorsement.

Production

Filming, editing, graphics and reusable final assets.

Licensing

Approved uses of content and likeness, for a defined term.

Calculation methods & measurement windows

Follower-based engagement = (average likes + comments) ÷ followers × 100. View-based engagement = (likes + comments) ÷ views × 100. Estimated distribution value = expected qualified sponsored views ÷ 1,000 × selected sponsorship CPM. Use recent comparable content, identify the sample size and reporting window, and keep formats and denominators separate. OutlierKit’s YouTube guide, updated September 13, 2026 and checked October 25, publishes a broad $15–$80 CPM range by niche. That is a published benchmark, not an independently audited market rate, Rampage’s rate or equivalent Kick/Instagram pricing.

05 / Proposed monthly inventory

Choose your level of integration.

01 / Proposed partnership

Ignition

$10,000/ month

Minimum term: 3 months
Minimum commitment: $30,000

A focused 90-day introduction, initial content library and measurement baseline.

Build your partnership

02 / Proposed partnership

Acceleration

$20,000/ month

Minimum term: 6 months
Minimum commitment: $120,000

Recurring visibility, a branded recurring segment, creative testing assets and deeper marketing consultation.

Build your partnership

03 / Proposed partnership

Title Partner

$35,000/ month

Minimum term: 12 months
Minimum commitment: $420,000

Presenting recognition on one agreed series, integrated storytelling, quarterly planning and narrowly defined exclusivity within that series.

Build your partnership

Proposed asks, not verified celebrity rate-card prices. Talent compensation, personal posting, likeness rights, inventory and production capacity must be confirmed before a binding offer. All inventory below is monthly; the term is not.

What you get. What it costs.
Monthly scope / commercial terms	Ignition	Acceleration	Title Partner
Monthly retainer	$10,000	$20,000	$35,000
Minimum term	3 months	6 months	12 months
Minimum contract value	$30,000	$120,000	$420,000
Sponsored YouTube episode integrations	1	2	4
Sponsored live integrations	2	4	8
Original edited vertical clips	4	8	12
Rampage Instagram feed / Reel placements	1	2	3
Rampage Instagram Story sets	1	2	4
Community email placements	1	2	4
Advertising edits from included footage	2	4	8
CMO consultation	1 × 60 minutes	2 × 60 minutes	4 × 60 minutes
Reporting	Monthly	Monthly + optimization plan	Monthly + quarterly business review
Sponsor revisions per edited asset	1	1	1
Content reuse	Approved organic reposting	Organic + approved paid digital	Organic + approved paid digital
Monthly paid-use media-spend ceiling	Paid use separately negotiated	$25,000	$50,000

The scope behind the numbers

Precisely defined. Never assumed.

YouTube integration

A 60–90-second brand segment, relevant product presence and a tracked description link.

Live integration

A 3–5-minute segment, scheduled brand overlay and tracked link where supported—not ownership of the broadcast.

Platform allocation

Live inventory is allocated across approved Kick and YouTube Live programming in the statement of work, not separately promised on both.

Original assets

Vertical clips are distinct edits. Resizing and cross-posting do not count as additional originals. Ad edits vary included footage, not additional shoots.

Personal accounts

Every Rampage personal-account placement requires written talent approval. Every deliverable identifies its actual publishing account.

Story sets & revisions

A Story set contains three frames. One consolidated sponsor revision round per edited asset.

06 / Mayhem Agency

Great content deserves a commercial plan.

Photograph of Ernie Manansala smiling beside an open car window — Photograph of Ernie Manansala.

Strategy that puts assets to work.

Offer and messaging strategy. Advertising hooks and creative testing. Prospecting and retargeting content plans. Landing-page and conversion-path consultation. Guidance for your internal team or existing agency. Performance reviews tied to available tracking.

According to his published professional biography, Ernie B. Manansala Jr. brings 20+ years of brand-building experience, including Global CMO leadership at NEFT Vodka, EVP and Managing Director experience at BlueTriton, and founding an acquired agency.

Ernie’s experience

Executive roles, agency clients and brand partnerships are distinct—not Mayhem sponsor case studies. Consultation follows the tier cadence. Hands-on advertising management, media spend, websites, CRM implementation and additional production are separate scopes.

07 / Partner delivery

Four kits. A clear handoff.

Media kit

Brand overview, talent biography, verified metrics and audience information where available, proposed programming and inventory.

Activation kit

Approved messaging, production brief, publishing calendar, product requirements, tracked links, codes and approval contacts.

Content delivery kit

Approved final edits, vertical exports, captions, thumbnails or cover frames, advertising variations and a rights-and-expiration sheet.

Performance kit

Published links, screenshots, delivered inventory, views, watch time, engagement, clicks, measurable attributed conversions and recommendations.

Each contracted partner receives an organized delivery folder. These kits describe proposed delivery; no folder or completed campaign is claimed here.

08 / Content & likeness rights

Know where the assets can go.

3-month term

Ignition

Approved organic reposting on sponsor-owned digital channels during the three-month term.

6-month term

Acceleration

Organic reposting plus approved paid digital use during the six-month term.

Proposed US-targeted Meta, YouTube and TikTok advertising from sponsor accounts, with a $25,000 monthly media-spend ceiling. Subject to talent agreement and platform eligibility.

12-month term

Title Partner

Organic reposting plus approved paid digital use during the twelve-month term.

Proposed US-targeted Meta, YouTube and TikTok advertising from sponsor accounts, with a $50,000 monthly media-spend ceiling. Subject to talent agreement and platform eligibility.

Paid usage expires at the end of the term unless renewed. Organic posts may remain archived, but cannot be newly boosted after expiration. Larger campaigns require a rights extension. Ad spend is paid separately.

Separate permissions & exclusions

Personal-account placements require written talent authorization and availability. Appearances, creator-handle advertising, perpetual rights, TV, outdoor advertising, packaging, sublicensing, AI voice or likeness recreation, and unrestricted raw footage are separately negotiated. Title Partner exclusivity is limited to one agreed series and defined category, never all of Rampage’s activity.

09 / Activation & measurement

From agreement to performance review.

Confirm

Objective, talent authorization, publishing accounts, inventory, rights and category boundaries.

Onboard

Set the start date, product needs, tracking links, codes and approval contacts.

Create & publish

Approve content, complete one consolidated revision round and deliver contracted placements.

Measure & refine

Monthly reporting, creative recommendations and the tier’s optimization or quarterly review.

Reporting separates delivered assets, platform views, watch time, engagement, clicks and conversions where measurable. No guaranteed views, sales, leads or ROAS.

Optional / Separately quoted